“Have a Coke Day!”
AD | Director | Photographer
To Celebrate Coca Cola’s Birthday on May 8th, which coincided with the 50th Anniversary of the iconic “Hilltop” commercial, Coca Cola needed something that was able to celebrate both occasions. I created an engaging and joyful commercial with a diverse cast and included a diverse group of dance styles that came together to celebrate together harmoniously. A theme of togetherness and also a splash of 70’s styling/set design influences as a visual shoutout to the origination of this ideal. This commercial was shared across all digital channels with a call to action to learn some of the dance moves from the commercial that was cross marketed with other companies such as Jack in the Box.
Coca Cola New Years
AD | Director | Photographer
In closing of a chapter and starting a new year, I created a fun and exciting dance video for Coca Cola to dynamically convey the core message that happiness is in sharing your joy with others moving into this new decade. Dance is a in valuable tool in projecting happiness and connection between people and emotions and successfully, this is Coca Cola’s first time using this genre of dance to carry their message.
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